Project Disrupt Lunch: Week One Design Sprint Process
By Susan Juvet
Hi everyone, Susan Juvet here at The Hub. I’m one of the new innovators in residence and a current Johns Hopkins and MICA MA/MBA Design Leadership candidate.
This week as the new innovators at The Hub we have been working on a design sprint to encourage healthy eating choices in the cafeteria. You may have noticed us during lunch hour and hopefully we haven’t disrupted your lunch too much! We’ve spent every lunch hour this week observing, empathizing and interviewing staff and patients who dine at the cafeteria.
What we did:
1) Observation and Research: First we investigated articles and public information about healthy eating in cafeterias across the nation. This led to compiling lots of insights about what is already being done and done well. We interviewed you while you ate lunch about your dining choices, what drives your behavior and if you thought there were enough healthy options available.
2) Brainstorming and Synthesis: We took what you said and digested it by pulling out meaningful, surprising, and common themes or quotes. Then we threw out a bunch of wild ideas and practiced divergent thinking. The more outside the box, the better (broccoli superheroes, fun plates, in-house Whole Foods, interactive meal design and more were just a few of the gems)
3) Rapid Prototyping: Then we got our hands dirty. Cutting, measuring, and designing interventions to help change behavior for the better. We used construction paper, markers, and glue to test out some hypotheses.
4) 1st Test: For the first round we made tray liners. You may or may not have gotten one or you might not have noticed. We made these in two designs and cut them to fit seamlessly into the trays. These were meant to encourage healthy choices while inside the cafeteria. One key takeaway: These liners made people feel guilty. (Sorry!)
5) 2nd Test: The second round we tried a simpler but louder approach and placed a couple large, vibrant signs in the pathway to the cafeteria that listed the healthiest choices of the day with beautiful photos and thoughtfully chosen typefaces and colors. This was meant to entice and encourage. One key takeaway: Most people didn’t notice the sign. If they did, it was a brief glance. For some reason, only women read it!
As I write this I have yet to debrief this project with Joe and Kaye. We have so much more to consider, test, and uncover. This is just an initial overview of the process and peek inside some of the work we are doing. But I wanted to make sure to thank everyone in the cafeteria who answered some of my questions and allowed the innovators-in-residence to try our first design sprint! Thank you for your time and willingness to share. It was a great week and I can’t wait to learn more and try out other ideas.
By Andrew Yin
What a fabulous first week of learning in the hub! Met so many amazing and wonderful people this week from all different aspects of the hospital. In addition to getting oriented to Sibley, the new innovators-in-residence worked on a design sprint studying the cafeteria. We started out by seeing if tray covers might affect meal choice or if posters may have some affect. It has been a great way to get to know a lot of people in the hospital, since there are so many people who eat lunch in the cafeteria. I also helped out with the Better project in the hub, with the task of learning about the experience of an orthopedic patient. I met with Suzanne Honchalk and Cathy Pulford to learn about patient education, shadowed a patient through their pre-op prep in 2W (shoutout to Umu for her help!), and talked with admissions. I was surprised by the amount of things a patient must do before getting surgery, and I can’t imagine how much harder it becomes after surgery. A busy week meeting a lot of friendly and inspired people, and I am excited to be a new part of the community!
The Art of Healing
By Kaye Evans-Lutterodt
Hospitals and the art of healing people is almost the genesis of human centered design. The first time a splint was developed it was a design based on a need that was inspired by empathy and improved by curiosity. Designed to serve a function, it heals and protects with the needs of the patient in mind. Truly, an elegantly simple solution.
As a design student and a student of business pursuing a Master's degree in both fields, it’s exciting to be at in the Hub, where design first meets empathy and begin their long relationship.
Lessons from this week…
- Humility and good leadership are joint at the hip
- Failure is not a four letter word but a part of the process of continuous improvement
- Patience LOVE the people at Sibley this my be the biggest asset
- Great systems facilitate great work by great individuals
- There is so much to learn Hope to learn more